Koko: About Us
At Koko Fitness, we develop interactive software and hardware for the $60B worldwide fitness and wellness industry.
Our products, such as the Koko Smartrainer®, engage both the mind and body to deliver more efficient, more engaging, and more effective exercise experiences for each and every individual.
Our current customers are top-tier commercial fitness facilities which include health clubs, hotels and resorts, corporate fitness facilities, medical wellness centers and schools. These businesses view the Koko Smartrainer as a practical and highly visible tool to competitively distinguish their facilities from all others while increasing member satisfaction.
Founded in 2004, the company is comprised of a dedicated group of experienced technology entrepreneurs, product developers and engineers from leading fitness companies such as The Nautilus Group and Cybex, one of the industry's leading strength and conditioning specialists, and the Director of the Center for Sports Innovation at the Massachusetts Institute of Technology.
Our mission is to make exercise more enjoyable — helping more people live healthier lives through the innovative fusion of fitness, technology and interactive media.
What's up with our name?
We all know that our minds respond best when engaged one-to-one. The same is true of our bodies.
"Koko" was inspired by the Japanese word that means "individual". As in one-to-one.
Individuality, one-to-one attention... that's what Koko Fitness is all about.
It was, in fact, this "Koko" philosophy that drove our team's creation of the Koko Smartrainer: the most innovative and exciting exercise concept in the health and fitness industry in decades.